Australia's Top iOS Social Networking Apps in Q4 2020: Performance Overview

In the final quarter of 2020, Australia's iOS platform saw significant activity among the top social networking applications. Sensor Tower's data offers a comprehensive look at the performance of these apps, shedding light on user trends and app popularity.

Facebook maintained a strong presence with weekly active users peaking at 14.5M in mid-October and downloads reaching 39K in mid-December. The app's revenue showed a high of $52K in early October, with a consistent performance throughout the quarter.

Messenger, despite generating no revenue, saw its downloads surge to 39K in the week leading up to Christmas. Weekly active users also showed an upward trend, rising from 10.6M at the end of September to over 11.8M by the end of December.

Discord - Chat, Talk & Hangout experienced a revenue increase, reaching $27K in the week before Christmas. Downloads for Discord peaked at 34K in early October, while active users reached a high of 897K in the same month.

WhatsApp Messenger showed modest revenue figures, with a notable $50 in late November. Downloads for WhatsApp peaked at 24K in mid-December, aligning with the holiday season. Active users remained steady around 2.8M throughout the quarter.

Lastly, Messenger Kids saw a notable increase in weekly active users, jumping from 113K to 129K in late December, and downloads more than doubled from 8.5K in late September to over 18K in the week leading up to Christmas.

For more insights and detailed analytics on app performance, Sensor Tower's full suite of tools provides an in-depth look at the data behind these trends.